{"id":15769,"date":"2024-02-14T14:07:40","date_gmt":"2024-02-14T22:07:40","guid":{"rendered":"https:\/\/ritsandcompany.com\/?post_type=avada_portfolio&#038;p=15769"},"modified":"2024-07-31T09:59:08","modified_gmt":"2024-07-31T16:59:08","slug":"innovation-research","status":"publish","type":"avada_portfolio","link":"https:\/\/ritsandcompany.com\/index.php\/portfolio-items\/innovation-research\/","title":{"rendered":"Innovation Research"},"content":{"rendered":"<p>[fusion_builder_container type=&#8221;flex&#8221; hundred_percent=&#8221;no&#8221; hundred_percent_height=&#8221;no&#8221; min_height_medium=&#8221;&#8221; min_height_small=&#8221;&#8221; min_height=&#8221;&#8221; hundred_percent_height_scroll=&#8221;no&#8221; align_content=&#8221;stretch&#8221; flex_align_items=&#8221;flex-start&#8221; flex_justify_content=&#8221;flex-start&#8221; flex_wrap_medium=&#8221;&#8221; flex_wrap_small=&#8221;&#8221; flex_wrap=&#8221;wrap&#8221; flex_column_spacing=&#8221;&#8221; hundred_percent_height_center_content=&#8221;yes&#8221; 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They needed to get a go\/no-go to execute a licensing agreement and have a clear use case for piloting the application successfully.<\/p>\n<p>[\/fusion_text][\/fusion_builder_column][fusion_builder_column type=&#8221;1_2&#8243; layout=&#8221;1_2&#8243; align_self=&#8221;auto&#8221; content_layout=&#8221;column&#8221; align_content=&#8221;flex-start&#8221; valign_content=&#8221;flex-start&#8221; content_wrap=&#8221;wrap&#8221; spacing=&#8221;&#8221; center_content=&#8221;no&#8221; column_tag=&#8221;div&#8221; link=&#8221;&#8221; target=&#8221;_self&#8221; link_description=&#8221;&#8221; min_height=&#8221;&#8221; hide_on_mobile=&#8221;small-visibility,medium-visibility,large-visibility&#8221; sticky_display=&#8221;normal,sticky&#8221; class=&#8221;&#8221; id=&#8221;&#8221; background_image_id_medium=&#8221;&#8221; background_image_id_small=&#8221;&#8221; background_image_id=&#8221;&#8221; type_medium=&#8221;&#8221; type_small=&#8221;&#8221; flex_grow_medium=&#8221;&#8221; flex_grow_small=&#8221;&#8221; 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animation_delay=&#8221;0&#8243; animation_offset=&#8221;&#8221;]<\/p>\n<p>Research strategy<\/p>\n<p>[\/fusion_title][fusion_content_boxes layout=&#8221;timeline-vertical&#8221; columns=&#8221;1&#8243; alignment=&#8221;&#8221; link_type=&#8221;text&#8221; button_span=&#8221;&#8221; link_area=&#8221;&#8221; link_target=&#8221;&#8221; icon_align=&#8221;left&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_color=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; animation_speed=&#8221;0.3&#8243; animation_delay=&#8221;0&#8243; animation_offset=&#8221;&#8221; hide_on_mobile=&#8221;small-visibility,medium-visibility,large-visibility&#8221; class=&#8221;&#8221; id=&#8221;&#8221; title_size=&#8221;28px&#8221; heading_size=&#8221;3&#8243; title_color=&#8221;#1d1d1f&#8221; body_color=&#8221;#727279&#8243; backgroundcolor=&#8221;rgba(246,246,246,0.72)&#8221; border_radius_top_left=&#8221;35px&#8221; border_radius_top_right=&#8221;35px&#8221; border_radius_bottom_right=&#8221;35px&#8221; border_radius_bottom_left=&#8221;35px&#8221; box_shadow=&#8221;no&#8221; box_shadow_vertical=&#8221;&#8221; box_shadow_horizontal=&#8221;&#8221; box_shadow_blur=&#8221;0&#8243; box_shadow_spread=&#8221;0&#8243; box_shadow_color=&#8221;&#8221; box_shadow_style=&#8221;&#8221; icon=&#8221;&#8221; iconflip=&#8221;&#8221; iconrotate=&#8221;&#8221; iconspin=&#8221;no&#8221; iconcolor_hover=&#8221;&#8221; iconcolor=&#8221;&#8221; icon_circle=&#8221;&#8221; icon_circle_radius=&#8221;round&#8221; circlecolor_hover=&#8221;&#8221; circlecolor=&#8221;var(&#8211;awb-color5)&#8221; circlebordersize=&#8221;0&#8243; circlebordercolor=&#8221;#1d1d1f&#8221; outercirclebordersize=&#8221;1&#8243; outercirclebordercolor=&#8221;&#8221; icon_size=&#8221;24&#8243; icon_hover_type=&#8221;&#8221; hover_accent_color=&#8221;#1d1d1f&#8221; image=&#8221;&#8221; image_id=&#8221;&#8221; image_max_width=&#8221;&#8221; margin_top=&#8221;&#8221; margin_bottom=&#8221;&#8221; item_margin_top=&#8221;&#8221; item_margin_bottom=&#8221;&#8221; parent_dynamic_content=&#8221;&#8221;][fusion_content_box title=&#8221;Heuristic Evaluation&#8221; backgroundcolor=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; icon=&#8221;fa-tasks fas&#8221; iconflip=&#8221;&#8221; iconrotate=&#8221;&#8221; iconspin=&#8221;&#8221; iconcolor_hover=&#8221;&#8221; iconcolor=&#8221;#ffffff&#8221; circlecolor_hover=&#8221;&#8221; circlecolor=&#8221;var(&#8211;awb-color5)&#8221; circlebordersize=&#8221;&#8221; circlebordercolor=&#8221;&#8221; outercirclebordersize=&#8221;&#8221; outercirclebordercolor=&#8221;&#8221; image=&#8221;&#8221; image_id=&#8221;&#8221; image_max_width=&#8221;&#8221; link=&#8221;&#8221; linktext=&#8221;Read More&#8221; link_target=&#8221;&#8221; animation_color=&#8221;&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_speed=&#8221;0.3&#8243; animation_offset=&#8221;&#8221;]<\/p>\n<p>The heuristic evaluation told us where the application delighted users and where there was room for improvement. We evaluated the software for best practices, ease of use, and opportunities for improvements, if the client decided to license it.<\/p>\n<p>[\/fusion_content_box][fusion_content_box title=&#8221;Usability Testing&#8221; backgroundcolor=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; icon=&#8221;fa-laptop fas&#8221; iconflip=&#8221;&#8221; iconrotate=&#8221;&#8221; iconspin=&#8221;&#8221; iconcolor_hover=&#8221;&#8221; iconcolor=&#8221;#ffffff&#8221; circlecolor_hover=&#8221;&#8221; circlecolor=&#8221;var(&#8211;awb-color5)&#8221; circlebordersize=&#8221;&#8221; circlebordercolor=&#8221;&#8221; outercirclebordersize=&#8221;&#8221; outercirclebordercolor=&#8221;&#8221; image=&#8221;&#8221; image_id=&#8221;&#8221; image_max_width=&#8221;&#8221; link=&#8221;&#8221; linktext=&#8221;Read More&#8221; link_target=&#8221;&#8221; animation_color=&#8221;&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_speed=&#8221;0.3&#8243; animation_offset=&#8221;&#8221;]<\/p>\n<p>We conducted multiple task-based, talk-out-loud protocol usability studies with consumers to find out what areas of the application and onboarding could be improved. This granular analysis was then used by our design and engineering teams to optimize the user experience.<\/p>\n<p>[\/fusion_content_box][fusion_content_box title=&#8221;Benchmark Study&#8221; backgroundcolor=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; icon=&#8221;fa-thumbtack fas&#8221; iconflip=&#8221;&#8221; iconrotate=&#8221;&#8221; iconspin=&#8221;&#8221; iconcolor_hover=&#8221;&#8221; iconcolor=&#8221;#ffffff&#8221; circlecolor_hover=&#8221;&#8221; circlecolor=&#8221;var(&#8211;awb-color5)&#8221; circlebordersize=&#8221;&#8221; circlebordercolor=&#8221;&#8221; outercirclebordersize=&#8221;&#8221; outercirclebordercolor=&#8221;&#8221; image=&#8221;&#8221; image_id=&#8221;&#8221; image_max_width=&#8221;&#8221; link=&#8221;&#8221; linktext=&#8221;Read More&#8221; link_target=&#8221;&#8221; animation_color=&#8221;&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_speed=&#8221;0.3&#8243; animation_offset=&#8221;&#8221;]<\/p>\n<p>Our detailed benchmark study illuminated where the competition was doing well, and where there were opportunities for us.<\/p>\n<p>[\/fusion_content_box][fusion_content_box title=&#8221;Unmoderated Interviews&#8221; backgroundcolor=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; icon=&#8221;fa-microphone-alt fas&#8221; iconflip=&#8221;&#8221; iconrotate=&#8221;&#8221; iconspin=&#8221;&#8221; iconcolor_hover=&#8221;&#8221; iconcolor=&#8221;#ffffff&#8221; circlecolor_hover=&#8221;&#8221; circlecolor=&#8221;var(&#8211;awb-color5)&#8221; circlebordersize=&#8221;&#8221; circlebordercolor=&#8221;&#8221; outercirclebordersize=&#8221;&#8221; outercirclebordercolor=&#8221;&#8221; image=&#8221;&#8221; image_id=&#8221;&#8221; image_max_width=&#8221;&#8221; link=&#8221;&#8221; linktext=&#8221;Read More&#8221; link_target=&#8221;&#8221; animation_color=&#8221;&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_speed=&#8221;0.3&#8243; animation_offset=&#8221;&#8221;]<\/p>\n<p>We conducted multiple rounds of desirability and usability tests with consumers and HCPs.<\/p>\n<p>[\/fusion_content_box][fusion_content_box title=&#8221;Quantitative Evaluation: Survey&#8221; backgroundcolor=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; icon=&#8221;fa-server fas&#8221; iconflip=&#8221;&#8221; iconrotate=&#8221;&#8221; iconspin=&#8221;&#8221; iconcolor_hover=&#8221;&#8221; iconcolor=&#8221;#ffffff&#8221; circlecolor_hover=&#8221;&#8221; circlecolor=&#8221;var(&#8211;awb-color5)&#8221; circlebordersize=&#8221;&#8221; circlebordercolor=&#8221;&#8221; outercirclebordersize=&#8221;&#8221; outercirclebordercolor=&#8221;&#8221; image=&#8221;&#8221; image_id=&#8221;&#8221; image_max_width=&#8221;&#8221; link=&#8221;&#8221; linktext=&#8221;Read More&#8221; link_target=&#8221;&#8221; animation_color=&#8221;&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_speed=&#8221;0.3&#8243; animation_offset=&#8221;&#8221;]<\/p>\n<p>In order to understand the magnitude of the opportunities, we conducted a survey of\u00a01081 patients, with a\u00a0confidence Level of 95% and a\u00a0margin of error of 3%.<\/p>\n<p>[\/fusion_content_box][\/fusion_content_boxes][fusion_modal name=&#8221;popup&#8221; title=&#8221;Under NDA&#8221; size=&#8221;small&#8221; background=&#8221;var(&#8211;awb-color1)&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; border_color=&#8221;var(&#8211;awb-color7)&#8221; show_footer=&#8221;no&#8221; class=&#8221;&#8221; id=&#8221;&#8221;]<\/p>\n<p>I am committed to client confidentiality and adhere to NDAs and laws by not disclosing any client-specific information. Any specific details, data, or insights shared in our communications are generic and do not pertain to any specific client or project governed by an NDA. Thank you for respecting the privacy of my client engagements.<\/p>\n<p>[\/fusion_modal][fusion_button link=&#8221;&#8221; title=&#8221;&#8221; target=&#8221;_self&#8221; link_attributes=&#8221;&#8221; alignment_medium=&#8221;&#8221; alignment_small=&#8221;&#8221; alignment=&#8221;center&#8221; modal=&#8221;popup&#8221; hide_on_mobile=&#8221;small-visibility,medium-visibility,large-visibility&#8221; sticky_display=&#8221;normal,sticky&#8221; class=&#8221;&#8221; id=&#8221;&#8221; color=&#8221;custom&#8221; button_gradient_top_color_hover=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; button_gradient_top_color=&#8221;var(&#8211;awb-color2)&#8221; button_gradient_bottom_color_hover=&#8221;&#8221; button_gradient_bottom_color=&#8221;var(&#8211;awb-color2)&#8221; gradient_start_position=&#8221;&#8221; gradient_end_position=&#8221;&#8221; gradient_type=&#8221;&#8221; radial_direction=&#8221;&#8221; linear_angle=&#8221;180&#8243; 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sticky_devices=&#8221;small-visibility,medium-visibility,large-visibility&#8221; sticky_background_color=&#8221;&#8221; sticky_height=&#8221;&#8221; sticky_offset=&#8221;&#8221; sticky_transition_offset=&#8221;0&#8243; scroll_offset=&#8221;0&#8243; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_color=&#8221;&#8221; animation_speed=&#8221;0.3&#8243; animation_delay=&#8221;0&#8243; animation_offset=&#8221;&#8221; filter_hue=&#8221;0&#8243; filter_saturation=&#8221;100&#8243; filter_brightness=&#8221;100&#8243; filter_contrast=&#8221;100&#8243; filter_invert=&#8221;0&#8243; filter_sepia=&#8221;0&#8243; filter_opacity=&#8221;100&#8243; filter_blur=&#8221;0&#8243; filter_hue_hover=&#8221;0&#8243; filter_saturation_hover=&#8221;100&#8243; filter_brightness_hover=&#8221;100&#8243; filter_contrast_hover=&#8221;100&#8243; filter_invert_hover=&#8221;0&#8243; filter_sepia_hover=&#8221;0&#8243; filter_opacity_hover=&#8221;100&#8243; 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flex_shrink=&#8221;&#8221; order_medium=&#8221;0&#8243; order_small=&#8221;0&#8243; spacing_left_medium=&#8221;&#8221; spacing_right_medium=&#8221;&#8221; spacing_left_small=&#8221;&#8221; spacing_right_small=&#8221;&#8221; spacing_left=&#8221;&#8221; spacing_right=&#8221;&#8221; margin_top_medium=&#8221;&#8221; margin_bottom_medium=&#8221;&#8221; margin_top_small=&#8221;&#8221; margin_bottom_small=&#8221;&#8221; margin_top=&#8221;&#8221; margin_bottom=&#8221;&#8221; padding_top_medium=&#8221;&#8221; padding_right_medium=&#8221;&#8221; padding_bottom_medium=&#8221;&#8221; padding_left_medium=&#8221;&#8221; padding_top_small=&#8221;&#8221; padding_right_small=&#8221;&#8221; padding_bottom_small=&#8221;&#8221; padding_left_small=&#8221;&#8221; padding_top=&#8221;&#8221; padding_right=&#8221;&#8221; padding_bottom=&#8221;&#8221; padding_left=&#8221;&#8221; hover_type=&#8221;none&#8221; border_sizes_top=&#8221;0&#8243; border_sizes_right=&#8221;0&#8243; border_sizes_bottom=&#8221;0&#8243; border_sizes_left=&#8221;0&#8243; border_color_hover=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; border_color=&#8221;&#8221; border_style=&#8221;solid&#8221; border_radius_top_left=&#8221;&#8221; border_radius_top_right=&#8221;&#8221; border_radius_bottom_right=&#8221;&#8221; border_radius_bottom_left=&#8221;&#8221; box_shadow=&#8221;no&#8221; box_shadow_vertical=&#8221;&#8221; box_shadow_horizontal=&#8221;&#8221; box_shadow_blur=&#8221;0&#8243; box_shadow_spread=&#8221;0&#8243; box_shadow_color=&#8221;&#8221; box_shadow_style=&#8221;&#8221; z_index_hover=&#8221;&#8221; z_index=&#8221;&#8221; overflow=&#8221;&#8221; background_type=&#8221;single&#8221; gradient_start_color=&#8221;&#8221; gradient_end_color=&#8221;&#8221; gradient_start_position=&#8221;0&#8243; gradient_end_position=&#8221;100&#8243; gradient_type=&#8221;linear&#8221; radial_direction=&#8221;center center&#8221; linear_angle=&#8221;180&#8243; background_color_medium=&#8221;&#8221; background_color_small=&#8221;&#8221; background_color_medium_hover=&#8221;&#8221; background_color_small_hover=&#8221;&#8221; background_color_hover=&#8221;&#8221; background_color=&#8221;&#8221; background_image_medium=&#8221;&#8221; background_image_small=&#8221;&#8221; background_image=&#8221;&#8221; lazy_load=&#8221;none&#8221; skip_lazy_load=&#8221;&#8221; background_position_medium=&#8221;&#8221; background_position_small=&#8221;&#8221; background_position=&#8221;left top&#8221; background_repeat_medium=&#8221;&#8221; background_repeat_small=&#8221;&#8221; background_repeat=&#8221;no-repeat&#8221; background_size_medium=&#8221;&#8221; background_size_small=&#8221;&#8221; background_size=&#8221;&#8221; background_custom_size=&#8221;&#8221; background_custom_size_medium=&#8221;&#8221; background_custom_size_small=&#8221;&#8221; background_blend_mode_medium=&#8221;&#8221; background_blend_mode_small=&#8221;&#8221; 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transform_type=&#8221;regular&#8221; transform_hover_element=&#8221;self&#8221; transform_scale_x=&#8221;1&#8243; transform_scale_y=&#8221;1&#8243; transform_translate_x=&#8221;0&#8243; transform_translate_y=&#8221;0&#8243; transform_rotate=&#8221;0&#8243; transform_skew_x=&#8221;0&#8243; transform_skew_y=&#8221;0&#8243; transform_origin=&#8221;&#8221; transform_scale_x_hover=&#8221;1&#8243; transform_scale_y_hover=&#8221;1&#8243; transform_translate_x_hover=&#8221;0&#8243; transform_translate_y_hover=&#8221;0&#8243; transform_rotate_hover=&#8221;0&#8243; transform_skew_x_hover=&#8221;0&#8243; transform_skew_y_hover=&#8221;0&#8243; transition_duration=&#8221;0&#8243; transition_easing=&#8221;ease&#8221; transition_custom_easing=&#8221;&#8221; motion_effects=&#8221;W10=&#8221; scroll_motion_devices=&#8221;small-visibility,medium-visibility,large-visibility&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_color=&#8221;&#8221; animation_speed=&#8221;1.2&#8243; animation_delay=&#8221;0&#8243; animation_offset=&#8221;&#8221; last=&#8221;true&#8221; border_position=&#8221;all&#8221; first=&#8221;true&#8221;][fusion_title title_type=&#8221;text&#8221; marquee_direction=&#8221;left&#8221; marquee_speed=&#8221;15000&#8243; rotation_effect=&#8221;bounceIn&#8221; display_time=&#8221;1200&#8243; highlight_effect=&#8221;circle&#8221; loop_animation=&#8221;off&#8221; highlight_width=&#8221;9&#8243; highlight_top_margin=&#8221;0&#8243; before_text=&#8221;&#8221; rotation_text=&#8221;&#8221; highlight_text=&#8221;&#8221; after_text=&#8221;&#8221; title_link=&#8221;off&#8221; link_url=&#8221;&#8221; link_target=&#8221;_self&#8221; hide_on_mobile=&#8221;small-visibility,medium-visibility,large-visibility&#8221; sticky_display=&#8221;normal,sticky&#8221; class=&#8221;&#8221; id=&#8221;&#8221; content_align_medium=&#8221;&#8221; content_align_small=&#8221;&#8221; content_align=&#8221;left&#8221; size=&#8221;div&#8221; animated_font_size=&#8221;&#8221; fusion_font_family_title_font=&#8221;Plus Jakarta Sans&#8221; fusion_font_variant_title_font=&#8221;700&#8243; font_size=&#8221;3em&#8221; line_height=&#8221;var(&#8211;awb-typography1-line-height)&#8221; letter_spacing=&#8221;var(&#8211;awb-typography1-letter-spacing)&#8221; text_transform=&#8221;var(&#8211;awb-typography1-text-transform)&#8221; text_color=&#8221;var(&#8211;awb-color8)&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; animated_text_color=&#8221;&#8221; text_shadow=&#8221;no&#8221; text_shadow_vertical=&#8221;&#8221; text_shadow_horizontal=&#8221;&#8221; text_shadow_blur=&#8221;0&#8243; text_shadow_color=&#8221;&#8221; text_stroke=&#8221;no&#8221; text_stroke_size=&#8221;1&#8243; text_stroke_color=&#8221;&#8221; text_overflow=&#8221;none&#8221; margin_top_medium=&#8221;&#8221; margin_right_medium=&#8221;&#8221; margin_bottom_medium=&#8221;&#8221; margin_left_medium=&#8221;&#8221; margin_top_small=&#8221;&#8221; margin_right_small=&#8221;&#8221; margin_bottom_small=&#8221;&#8221; margin_left_small=&#8221;&#8221; margin_top=&#8221;&#8221; margin_right=&#8221;&#8221; margin_bottom=&#8221;&#8221; margin_left=&#8221;&#8221; margin_top_mobile=&#8221;&#8221; margin_bottom_mobile=&#8221;&#8221; gradient_font=&#8221;no&#8221; gradient_start_color=&#8221;&#8221; gradient_end_color=&#8221;&#8221; gradient_start_position=&#8221;0&#8243; gradient_end_position=&#8221;100&#8243; gradient_type=&#8221;linear&#8221; radial_direction=&#8221;center center&#8221; linear_angle=&#8221;180&#8243; highlight_color=&#8221;&#8221; style_type=&#8221;none&#8221; sep_color=&#8221;&#8221; link_color=&#8221;&#8221; link_hover_color=&#8221;&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_color=&#8221;&#8221; animation_speed=&#8221;0.3&#8243; animation_delay=&#8221;0&#8243; animation_offset=&#8221;&#8221;]<\/p>\n<p>Pulling out the insights<\/p>\n<p>[\/fusion_title][fusion_text columns=&#8221;&#8221; column_min_width=&#8221;&#8221; column_spacing=&#8221;&#8221; rule_style=&#8221;&#8221; rule_size=&#8221;&#8221; rule_color=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; content_alignment_medium=&#8221;&#8221; content_alignment_small=&#8221;&#8221; content_alignment=&#8221;&#8221; hide_on_mobile=&#8221;small-visibility,medium-visibility,large-visibility&#8221; sticky_display=&#8221;normal,sticky&#8221; class=&#8221;&#8221; id=&#8221;&#8221; margin_top=&#8221;&#8221; margin_right=&#8221;&#8221; margin_bottom=&#8221;&#8221; margin_left=&#8221;&#8221; fusion_font_family_text_font=&#8221;var(&#8211;awb-typography4-font-family)&#8221; fusion_font_variant_text_font=&#8221;var(&#8211;awb-typography4)&#8221; font_size=&#8221;1em&#8221; line_height=&#8221;var(&#8211;awb-typography4-line-height)&#8221; 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animation_offset=&#8221;&#8221;]<\/p>\n<p>Designing the pilots<\/p>\n<p>[\/fusion_title][fusion_text columns=&#8221;&#8221; column_min_width=&#8221;&#8221; column_spacing=&#8221;&#8221; rule_style=&#8221;&#8221; rule_size=&#8221;&#8221; rule_color=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; content_alignment_medium=&#8221;&#8221; content_alignment_small=&#8221;&#8221; content_alignment=&#8221;left&#8221; hide_on_mobile=&#8221;small-visibility,medium-visibility,large-visibility&#8221; sticky_display=&#8221;normal,sticky&#8221; class=&#8221;&#8221; id=&#8221;&#8221; margin_top=&#8221;&#8221; margin_right=&#8221;&#8221; margin_bottom=&#8221;&#8221; margin_left=&#8221;&#8221; fusion_font_family_text_font=&#8221;var(&#8211;awb-typography4-font-family)&#8221; fusion_font_variant_text_font=&#8221;var(&#8211;awb-typography4)&#8221; font_size=&#8221;1em&#8221; line_height=&#8221;var(&#8211;awb-typography4-line-height)&#8221; letter_spacing=&#8221;var(&#8211;awb-typography4-letter-spacing)&#8221; text_transform=&#8221;var(&#8211;awb-typography4-text-transform)&#8221; text_color=&#8221;&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_color=&#8221;&#8221; animation_speed=&#8221;0.3&#8243; animation_delay=&#8221;0&#8243; animation_offset=&#8221;&#8221; logics=&#8221;&#8221;]<\/p>\n<p style=\"text-align: left;\">We provided our business partners with guidelines and best practices for how to design a successful pilot that would result in useful data.<\/p>\n<p>[\/fusion_text][fusion_title title_type=&#8221;text&#8221; marquee_direction=&#8221;left&#8221; marquee_speed=&#8221;15000&#8243; rotation_effect=&#8221;bounceIn&#8221; display_time=&#8221;1200&#8243; highlight_effect=&#8221;circle&#8221; loop_animation=&#8221;off&#8221; highlight_width=&#8221;9&#8243; highlight_top_margin=&#8221;0&#8243; before_text=&#8221;&#8221; rotation_text=&#8221;&#8221; 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radial_direction=&#8221;center center&#8221; linear_angle=&#8221;180&#8243; highlight_color=&#8221;&#8221; style_type=&#8221;none&#8221; sep_color=&#8221;&#8221; link_color=&#8221;&#8221; link_hover_color=&#8221;&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_color=&#8221;&#8221; animation_speed=&#8221;0.3&#8243; animation_delay=&#8221;0&#8243; animation_offset=&#8221;&#8221;]<\/p>\n<p>The Results<\/p>\n<p>[\/fusion_title][fusion_text columns=&#8221;&#8221; column_min_width=&#8221;&#8221; column_spacing=&#8221;&#8221; rule_style=&#8221;&#8221; rule_size=&#8221;&#8221; rule_color=&#8221;&#8221; hue=&#8221;&#8221; saturation=&#8221;&#8221; lightness=&#8221;&#8221; alpha=&#8221;&#8221; content_alignment_medium=&#8221;&#8221; content_alignment_small=&#8221;&#8221; content_alignment=&#8221;&#8221; hide_on_mobile=&#8221;small-visibility,medium-visibility,large-visibility&#8221; sticky_display=&#8221;normal,sticky&#8221; class=&#8221;&#8221; id=&#8221;&#8221; margin_top=&#8221;&#8221; margin_right=&#8221;&#8221; margin_bottom=&#8221;&#8221; margin_left=&#8221;&#8221; fusion_font_family_text_font=&#8221;var(&#8211;awb-typography4-font-family)&#8221; fusion_font_variant_text_font=&#8221;var(&#8211;awb-typography4)&#8221; font_size=&#8221;1em&#8221; line_height=&#8221;var(&#8211;awb-typography4-line-height)&#8221; letter_spacing=&#8221;var(&#8211;awb-typography4-letter-spacing)&#8221; text_transform=&#8221;var(&#8211;awb-typography4-text-transform)&#8221; text_color=&#8221;&#8221; animation_type=&#8221;&#8221; animation_direction=&#8221;left&#8221; animation_color=&#8221;&#8221; animation_speed=&#8221;0.3&#8243; animation_delay=&#8221;0&#8243; animation_offset=&#8221;&#8221; logics=&#8221;&#8221;]<\/p>\n<p style=\"text-align: left;\">Once we&#8217;d narrowed the focus to 2-3 use cases that were most likely to succeed, we provided specific recommendations about how to create viable pilots for each.<\/p>\n<p>[\/fusion_text][fusion_code]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[\/fusion_code][fusion_code]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[\/fusion_code][\/fusion_builder_column][fusion_builder_column 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