SeeLoveBuy – AdTech

Using patented audio technology I invented, we developed the mobile app SeeLoveBuy that synchs with television broadcasts so viewers can shop TV from their iPhones.

The Challenge

As the first-ever app for shopping from TV, SeeLoveBuy required a lot of user research and design iteration. We created everything from wireframing and user testing, to branding, sound design, and film production.

The Solution

The team created an intuitive interface, focusing on simplicity and micro-interactions that worked with the split-attention of interactive television behavior. Branding was a success nationwide and our application won multiple awards for innovation.